THE Fresh Tea Shop is a beverage brand from in Germany. It’s extending the market to Canada. The first store in Canada is opened in Newmarket, ON in 2014. By 2016, the brand has 5 stores in Ontario, and is growing fast.
To adapt the local market, the company frequently needs promotions and advertisements on all kinds of platforms, i.e. store front, social media, flyers, to spread its name. The goal is to make the designs that are not only suitable for North American standards but also maintaining the brand identity created in Germany in the same time.